Privacy policy
The controller responsible for data processing is:
Simone Herzog
HerzSog Academy
Königstr. 35
70173 Stuttgart
yes@herzsog.com
+4915207653898
We appreciate your interest in our online shop. Protecting your privacy is very important to us. Below, we provide detailed information about how we handle your data.
1. ACCESS DATA AND HOSTING
You can visit our website without providing any personal information. Each time you access a page, the web server automatically saves a server log file containing information such as the name of the requested file, your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), thus documenting the access. This access data is evaluated solely for the purpose of ensuring the smooth operation of the website and improving our services. This serves our legitimate interest in the correct presentation of our website, which outweighs any conflicting interests, pursuant to Art. 6 Para. 1 Sentence 1 lit. f GDPR. All access data is deleted no later than seven days after the end of your visit to our website.
2. DATA PROCESSING FOR CONTRACT EXECUTION AND CONTACTING US
2.1 DATA PROCESSING FOR CONTRACT EXECUTION
For the purpose of contract processing in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we collect personal data when you voluntarily provide it to us as part of your order. Required fields are marked as such, as we absolutely need this data for contract processing and cannot ship the order without it. The specific data collected is evident from the respective input forms.
Further information on the processing of your data, in particular its transfer to our service providers for order, payment, and shipping purposes, can be found in the following sections of this privacy policy. After complete fulfillment of the contract, your data will be restricted from further processing and deleted after the statutory retention periods under tax and commercial law have expired, in accordance with Article 6(1)(c) GDPR, unless you have expressly consented to further use of your data in accordance with Article 6(1)(a) GDPR or we reserve the right to use your data beyond this scope, which is permitted by law and about which we inform you in this policy.
2.2 CUSTOMER ACCOUNT
If you have given your consent pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR by choosing to open a customer account, we will use your data for the purpose of opening the customer account and for storing your data for future orders on our website. You can delete your customer account at any time, either by sending a message to the contact address described in this privacy policy or by using the corresponding function in your customer account. After your customer account is deleted, your data will be deleted unless you have expressly consented to further use of your data pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to use your data for other purposes permitted by law, about which we inform you in this policy.
2.3 CONTACT
As part of our customer communication, we collect personal data to process your inquiries in accordance with Article 6 Paragraph 1 Sentence 1 Letter b of the GDPR, if you voluntarily provide this data to us when contacting us (e.g., via contact form or email). Required fields are marked as such, as we absolutely need this data to process your inquiry. The specific data collected is evident from the respective input forms. After your inquiry has been fully processed, your data will be deleted unless you have expressly consented to further use of your data in accordance with Article 6 Paragraph 1 Sentence 1 Letter a of the GDPR, or we reserve the right to use your data beyond this scope, which is legally permitted and about which we inform you in this statement.
3. DATA PROCESSING FOR THE PURPOSE OF SHIPPING PROCESSING
For the purpose of fulfilling the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we will pass on your data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods.
The same applies to the transfer of data to our manufacturers or wholesalers in cases where they handle shipping for us (drop shipping). These are considered shipping service providers within the meaning of this privacy policy.
Our service providers are located and/or use servers in the following countries, for which the European Commission has determined an adequate level of data protection by decision: Andorra, Argentina, Switzerland
Our service providers are located and/or use servers in these countries: Australia, India, Russia, USA
These countries do not have an adequacy decision from the European Commission. Our cooperation with you is based on these guarantees: Standard Contractual Clauses of the European Commission.
DATA TRANSFER TO SHIPPING SERVICE PROVIDERS FOR THE PURPOSE OF SHIPPING NOTIFICATION
If you have given us your express consent during or after your order, we will, on the basis of this consent and in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, pass on your email address and telephone number to the selected shipping service provider so that they can contact you before delivery for the purpose of delivery notification or coordination.
You can withdraw your consent at any time by contacting us using the contact details provided in this privacy policy or directly with the shipping provider at the contact address listed below. After you withdraw your consent, we will delete the data you provided for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes permitted by law, which we will inform you about in this policy.
United Parcel Service Deutschland S.à rl & Co. OHG
Görlitzer Straße 1
41460 Neuss
Germany
General Logistics Systems Germany GmbH & Co. OHG
GLS Germany-Straße 1 - 7
DE-36286 Neuenstein
Germany
DHL Parcel GmbH
Sträßchensweg 10
53113 Bonn
Germany
DPD Germany GmbH
Wailandtstraße 1
63741 Aschaffenburg
Germany
Hermes Germany GmbH
Essener Straße 89
D-22419 Hamburg
Germany
4. DATA PROCESSING FOR PAYMENT PROCESSING
When processing payments in our online shop, we work together with the following partners: technical service providers, credit institutions, payment service providers.
4.1 DATA PROCESSING FOR TRANSACTION PROCESSING
Depending on the payment method selected, we will forward the data necessary for processing the payment transaction to our technical service providers, who act as data processors on our behalf, or to the commissioned credit institutions or the selected payment service provider, insofar as this is necessary for processing the payment. This serves the purpose of fulfilling the contract pursuant to Art. 6 para. 1 sentence 1 lit. b GDPR. In some cases, the payment service providers collect the data required for processing the payment themselves, e.g., on their own website or via technical integration in the ordering process. In this respect, the data protection policy of the respective payment service provider applies.
If you have any questions about our payment processing partners and the basis of our cooperation with them, please contact us using the contact details provided in this privacy policy.
4.2 DATA PROCESSING FOR THE PURPOSE OF FRAUD PREVENTION AND OPTIMIZATION OF OUR PAYMENT PROCESSES
Where necessary, we provide our service providers with additional data, which they, as our data processors, use together with the data required for processing the payment for the purposes of fraud prevention and optimizing our payment processes (e.g., invoicing, processing disputed payments, supporting accounting). This serves our legitimate interests, which, in accordance with Article 6(1)(f) GDPR, override any conflicting interests, in protecting ourselves against fraud and in efficient payment management.
4.3 IDENTITY AND CREDIT CHECK WHEN SELECTING KLARNA PAYMENT SERVICES
Klarna direct debit, purchase on account via Klarna, Klarna installment purchase
If you choose to use the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter referred to as Klarna), we request your consent, pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR, to transfer the data necessary for processing the payment and for identity and credit checks to Klarna. In Germany, credit reference agencies listed in Klarna's privacy policy [https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy] may be used for identity and credit checks. Klarna uses the information obtained about the statistical probability of payment default to make a balanced decision regarding the establishment, execution, or termination of the contractual relationship. You can withdraw your consent at any time by contacting us using the contact details provided in this privacy policy. This may result in us no longer being able to offer you certain payment options. You can also withdraw your consent to this use of your personal data at any time by contacting Klarna.
4.4 IDENTITY AND CREDIT CHECK WHEN SELECTING BILLPAY PAYMENT SERVICES (OPERATED BY KLARNA BANK AB)
If you choose to use the payment services of Klarna Bank AB (publ.), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter BillPay), we request your consent, pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR, to transfer the data necessary for processing the payment and for identity and credit checks to BillPay. In Germany, the credit agencies listed in BillPay's privacy policy [https://www.billpay.de/de/agb-de/] may be used for identity and credit checks. BillPay uses the information obtained about the statistical probability of payment default to make a balanced decision regarding the establishment, execution, or termination of the contractual relationship. You can withdraw your consent at any time by contacting us using the contact details provided in this privacy policy. This may result in us no longer being able to offer you certain payment options. You can also withdraw your consent to this use of your personal data directly with BillPay at any time.
4.5 IDENTITY AND CREDIT CHECK WHEN SELECTING PURCHASE ON INVOICE VIA PAYONE
If you choose the payment method "purchase on account" (offered by PayOne GmbH, Lyoner Str. 9, 60528 Frankfurt am Main, Germany (hereinafter "PayOne")), we request your consent pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR to transfer the data necessary for processing the payment and for identity and credit checks to PayOne. In Germany, the credit agencies listed in PayOne's privacy policy [https://a.storyblok.com/f/64176/x/b6e0586777/payone-information-zu-datenverarbeitung-gemass-art-13-dsgvo-0220-1.pdf] may be used for identity and credit checks. PayOne uses the information obtained about the statistical probability of payment default to make a balanced decision regarding the establishment, execution, or termination of the contractual relationship. You can withdraw your consent at any time by contacting us using the contact details provided in this privacy policy. This may result in us no longer being able to offer you certain payment options.
5. COOKIES AND OTHER TECHNOLOGIES
GENERAL INFORMATION
To make your visit to our website more attractive and to enable the use of certain functions, we use various technologies, including so-called cookies, on different pages. Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the end of your browser session, i.e., after you close your browser (session cookies). Other cookies remain on your device and allow us to recognize your browser on your next visit (persistent cookies).
We use technologies that are essential for the use of certain functions of our website (e.g., the shopping cart function). These technologies collect and process your IP address, the time of your visit, device and browser information, and information about your use of our website (e.g., information about the contents of your shopping cart). This processing is based on our overriding legitimate interests in optimizing the presentation of our offerings, in accordance with Article 6(1)(f) of the GDPR.
Furthermore, we use technologies to fulfill our legal obligations (e.g., to be able to demonstrate consent to the processing of your personal data) as well as for web analytics and online marketing. You can find further information on this, including the respective legal basis for data processing, in the following sections of this privacy policy.
You can find the cookie settings for your browser at the following links: Microsoft Edge™ [https://support.microsoft.com/de-de/help/4027947/microsoft-edge-delete-cookies] / Safari™ [https://support.apple.com/de-de/guide/safari/sfri11471/12.0/mac/10.14] / Chrome™ [https://support.google.com/chrome/answer/95647?hl=de&hlrm=en] / Firefox™ [https://support.mozilla.org/de/products/firefox/protect-your-privacy/cookies] / Opera™ [https://help.opera.com/de/latest/web-preferences/#cookies]
If you have consented to the use of the technologies in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, you can revoke your consent at any time by sending a message to the contact details described in the privacy policy.
6. USE OF COOKIES AND OTHER TECHNOLOGIES FOR WEB ANALYSIS AND ADVERTISING PURPOSES
If you have given your consent pursuant to Art. 6 para. 1 sentence 1 lit. a GDPR, we use the following cookies and other third-party technologies on our website. The data collected in this context will be deleted once the purpose for which it was collected has ceased and we have discontinued using the respective technology. You can withdraw your consent at any time with effect for the future. Further information on your options for withdrawing your consent can be found in the section "Cookies and other technologies". Further information, including the basis of our cooperation with the individual providers, can be found under the respective technologies. If you have any questions about the providers and the basis of our cooperation with them, please contact us using the contact details provided in this privacy policy.
6.1 USE OF ADOBE SERVICES FOR WEB ANALYSIS AND ADVERTISING PURPOSES
We use the following technologies from Adobe Systems, Software Ireland Limited, Ireland, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (“Adobe”). The information about your use of our website automatically collected by Adobe technologies is generally transmitted to and stored on a server of Adobe, Inc., 345 Park Avenue, San Jose, CA 95110-2704, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard data protection clauses issued by the European Commission. If your IP address is collected via Adobe technologies, it is shortened or completely replaced with a generic IP address before being stored on Adobe's servers by activating appropriate settings.
ADOBE ANALYTICS
For website analysis purposes, Adobe Analytics automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website) from which user profiles are created using pseudonyms. Cookies and tags may be used in page elements for this purpose. If your IP address is collected via Adobe technologies, it is shortened or completely replaced with a generic IP address before being stored on Adobe's servers by activating the appropriate settings. The pseudonymized user profiles are not merged with personal data about the holder of the pseudonym without your separately granted, explicit consent. Adobe acts on our behalf.
6.2 USE OF GOOGLE SERVICES FOR WEB ANALYSIS AND ADVERTISING PURPOSES
We use the following technologies from Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The information about your use of our website that is automatically collected by Google technologies is generally transmitted to and stored on a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard data protection clauses issued by the European Commission. If your IP address is collected via Google technologies, it is shortened before being stored on Google's servers by activating IP anonymization. Only in exceptional cases will the full IP address be transmitted to a Google server and shortened there. Unless otherwise stated for the individual technologies, data processing is based on a joint controllership agreement pursuant to Article 26 GDPR. Further information about data processing by Google can be found in Google's privacy policy [https://policies.google.com/privacy?hl=de].
GOOGLE ANALYTICS
For website analysis purposes, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website), from which user profiles are created using pseudonyms. Cookies may be used for this purpose. Your IP address is generally not combined with other Google data. Data processing is based on a data processing agreement with Google.
For the purpose of optimizing the marketing of our website, we have activated the data sharing settings for "Google products and services." This allows Google to access the data collected and processed by Google Analytics and subsequently use it to improve Google services. The data sharing with Google under these settings is based on an additional agreement between data controllers. We have no control over Google's subsequent data processing.
For the purpose of optimizing the marketing of our website, we use the so-called User-ID function. This function allows us to assign a unique, permanent ID to your interaction data from one or more sessions on our online platforms, thus enabling us to analyze your user behavior across devices and sessions.
We also use the Google Analytics extension function Google Optimize to create and conduct tests.
For web analytics, Google Analytics uses the Google Signals extension, which enables so-called "cross-device tracking." If your internet-enabled devices are linked to your Google account and you have activated the "personalized advertising" setting in your Google account, Google can generate reports about your usage behavior (especially cross-device user numbers), even if you switch devices. We do not process any personal data in this context; we only receive statistics generated by Google Signals.
For web analytics and advertising purposes, the DoubleClick cookie, an extension of Google Analytics, enables your browser to be recognized when you visit other websites. Google will use this information to compile reports on website activity and to provide other services related to website usage.
GOOGLE ADSENSE
Our website uses Google AdSense to market advertising space for third-party providers. These ads are displayed to you at various locations on this website. The so-called DoubleClick cookie enables the display of interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information, and information about your use of our website) and automatically assigning a pseudonymous UserID, which helps determine your interests based on visits to this and other websites.
GOOGLE ADS
For advertising purposes in Google search results and on third-party websites, a so-called Google Remarketing cookie is set when you visit our website. This cookie automatically enables interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information, and information about your use of our website) and using a pseudonymous cookie ID based on the pages you have visited. Further data processing only takes place if you have activated the "personalized advertising" setting in your Google account. If you are logged into Google during your visit to our website, Google uses your data together with Google Analytics data to create and define target audience lists for cross-device remarketing.
For website analysis and event tracking, we use Google Ads Conversion Tracking to measure your subsequent user behavior after you have reached our website via a Google Ads advertisement. Cookies may be used for this purpose, and data (IP address, time of visit, device and browser information, as well as information about your use of our website based on events we define, such as visiting a page or subscribing to a newsletter) may be collected. This data is then used to create pseudonymous user profiles.
GOOGLE MAPS
For the visual display of geographical information, Google Maps collects data about your use of the map functions, in particular your IP address and location data, transmits this data to Google, and Google then processes it. We have no influence on this subsequent data processing.
GOOGLE RECAPTCHA
To protect our web forms from misuse and spam by automated software (bots), Google reCAPTCHA collects data (IP address, time of visit, browser information, and information about your use of our website) and analyzes your website usage using JavaScript and cookies. Other cookies stored in your browser by Google services are also evaluated. No personal data from the input fields of the respective form is read or stored.
6.3 USE OF FACEBOOK SERVICES FOR WEB ANALYSIS AND ADVERTISING PURPOSES
USE OF FACEBOOK PIXEL
We use the Facebook Pixel as part of the technologies of Facebook Ireland Ltd [https://de-de.facebook.com/facebookdublin/], 4 Grand Canal Square, Dublin 2, Ireland ("Facebook") described below. The Facebook Pixel automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website based on events we define, such as visiting a page or subscribing to a newsletter), from which user profiles are created using pseudonyms. As part of the so-called extended matching process, additional hashed information is collected and stored for matching purposes, which can be used to identify individuals (e.g., names, email addresses, and telephone numbers). For this purpose, the Facebook Pixel automatically sets a cookie when you visit our website, which automatically enables the recognition of your browser when you visit other websites using a pseudonymous cookie ID. Facebook will combine this information with other data from your Facebook account and use it to compile reports on website activity and to provide other services related to website usage, in particular personalized and group-based advertising.
The information about your use of our website that is automatically collected by Facebook technologies is generally transmitted to and stored on a server of Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA. The European Commission has not issued an adequacy decision for the USA. If the data transfer to the USA falls under our responsibility, our cooperation is based on standard data protection clauses issued by the European Commission. Further information about data processing by Facebook can be found in Facebook's privacy policy [https://de-de.facebook.com/policy.php].
FACEBOOK ANALYTICS
Facebook Analytics uses data collected via the Facebook Pixel to generate statistics on visitor activity on our website. This data processing is based on a data processing agreement with Facebook. The analysis of this data serves to optimize the presentation and marketing of our website.
FACEBOOK ADS
We advertise this website on Facebook and other platforms using Facebook Ads. We determine the parameters of each advertising campaign. Facebook is responsible for the precise implementation, in particular the decision regarding the placement of ads for individual users. Unless otherwise stated for the specific technologies, data processing is based on an agreement between joint controllers pursuant to Article 26 GDPR. This joint controllership is limited to the collection of data and its transmission to Facebook Ireland. Subsequent data processing by Facebook Ireland is not covered by this agreement.
Based on statistics about visitor activity on our website generated via Facebook Pixel, we run group-based advertising on Facebook using Facebook Custom Audiences by defining the characteristics of the respective target group. Facebook acts as our data processor within the framework of the extended data matching process used to determine the respective target group.
Based on the pseudonymous cookie ID set by the Facebook Pixel and the data collected about your usage behavior on our website, we operate personalized advertising via Facebook Pixel Remarketing.
We use Facebook Pixel conversions for web analytics and event tracking to measure your subsequent user behavior after you have reached our website via a Facebook Ads advertisement. This data processing is based on a data processing agreement with Facebook.
6.4 OTHER PROVIDERS OF WEB ANALYTICS AND ONLINE MARKETING SERVICES
USE OF ETRACKER FOR WEB ANALYSIS
For the purpose of website analysis, data (IP address, time of visit, device and browser information, and information about your use of our website) is automatically collected and stored using technologies from etracker GmbH [https://www.etracker.com], Erste Brunnenstraße 1, 20459 Hamburg, Germany ("etracker"). This data is used to create pseudonymous user profiles. Cookies may be used for this purpose. The pseudonymized user profiles will not be merged with personal data about the holder of the pseudonym without your separately granted, explicit consent. etracker acts on our behalf.
USE OF ECONDA FOR WEB ANALYSIS
For website analytics purposes, data (IP address, time of visit, device and browser information, and information about your use of our website) is automatically collected and stored using technologies from econda [https://www.econda.de/] GmbH, Zimmerstr. 6, 76137 Karlsruhe, Germany. This data is then used to create pseudonymous user profiles. Cookies may be used for this purpose. The pseudonymized user profiles will not be merged with personal data about the holder of the pseudonym without your explicit consent. econda acts on our behalf.
USE OF MAPP INTELLIGENCE FOR WEB ANALYSIS
For website analytics purposes, Mapp Intelligence [https://mapp.com/de/mapp-intelligence/], a technology of Webtrekk GmbH, Robert-Koch-Platz 4, 10115 Berlin, Germany, and Mapp Digital Germany GmbH, c/o Webtrekk GmbH (both collectively referred to as "Mapp"), automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website) from which user profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized user profiles will not be merged with personal data about the holder of the pseudonym without your separately granted, explicit consent. Mapp acts on our behalf. The information about your use of our website automatically collected by Mapp Intelligence may be processed by Mapp Digital US, LLC, 9276 Scranton Rd., Suite 500, San Diego, CA 92121, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard data protection clauses issued by the European Commission.
USE OF MATOMO AS A SOFTWARE SOLUTION FOR WEB ANALYSIS
For website analytics purposes, the software Matomo from InnoCraft Ltd. [https://matomo.org/], 150 Willis St, 6011 Wellington, New Zealand, automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website), from which user profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized user profiles are not merged with personal data about the holder of the pseudonym without separately granted, explicit consent. Data processing by Matomo takes place on our servers.
USE OF MATOMO AS A CLOUD SOLUTION FOR WEB ANALYSIS
For website analytics purposes, the software Matomo from InnoCraft Ltd [https://matomo.org/], 150 Willis St, 6011 Wellington, New Zealand, automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website) from which user profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized user profiles will not be merged with personal data about the holder of the pseudonym without separately granted, explicit consent. Matomo acts on our behalf. The European Commission has determined that New Zealand provides an adequate level of data protection.
USE OF HOTJAR FOR WEB ANALYSIS
For website analytics purposes, we automatically collect and store data (IP address, time of visit, device and browser information, and information about your use of our website) using technologies from Hotjar [https://www.hotjar.com] Ltd., Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 3155, Malta ("Hotjar"). This data is used to create pseudonymous user profiles. Cookies may be used for this purpose. The pseudonymous user profiles will not be merged with personal data about the holder of the pseudonym without your explicit consent. Hotjar acts on our behalf.
USE OF PINTEREST TAG FOR WEB ANALYSIS AND ADVERTISING PURPOSES
For web analytics and advertising purposes on Pinterest and third-party websites, when you visit our website, technologies from Pinterest Europe Ltd [https://www.pinterest.de/], Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest") are automatically used. This involves the collection and processing of data (IP address, time of visit, device and browser information, and information about your use of our website based on events we define, such as visiting a page or subscribing to a newsletter) and a pseudonymous cookie ID, based on the pages you visit. Usage profiles are created from the collected data using pseudonyms. Pinterest will combine this information with other data from your Pinterest account and use it to compile reports on website activity and to provide other services related to website usage. We have no influence on the data processing by Pinterest and only receive statistics generated by the Pinterest tag. This allows us to measure your subsequent usage behavior for website analysis and event tracking if you have reached our website via a Pinterest advertisement. The information automatically collected by Pinterest is generally transferred to and stored on a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard data protection clauses issued by the European Commission. Data processing is carried out on the basis of a joint controllership agreement pursuant to Article 26 GDPR.
USE OF AB TASTY FOR WEB ANALYSIS
For the purpose of website analysis and A/B testing, data (IP address, time of visit, device and browser information, and information about your use of our website) is collected and stored using technologies from AB Tasty GmbH [https://www.abtasty.com/de/], Richmodstraße 6, 50667 Cologne, Germany ("AB Tasty"). This data is used to create pseudonymous user profiles. Cookies may be used for this purpose. The pseudonymized user profiles will not be merged with personal data about the holder of the pseudonym without your explicit consent. AB Tasty acts on our behalf.
USE OF OPTIMIZELY FOR WEB ANALYSIS
For the purpose of website analysis and A/B testing, data (IP address, time of visit, device and browser information, and information about your use of our website) is collected and stored using technologies from Optimizely GmbH [https://www.optimizely.com/de/], Christophstraße 15-17, 50670 Cologne, Germany ("Optimizely"). This data is used to create pseudonymous user profiles. Cookies may be used for this purpose. The pseudonymized user profiles will not be merged with personal data about the holder of the pseudonym without your explicit consent. The information about your use of our website automatically collected by Optimizely is generally transferred to and stored on a server of Optimizely, Inc., 631 Howard Street, Suite 100, San Francisco, CA 94105, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard data protection clauses issued by the European Commission. Data processing is carried out on the basis of an agreement between joint controllers pursuant to Art. 26 GDPR.
JIMDO TRACKING
We use the tracking and analysis tool of Jimdo GmbH, Stresemannstrasse 375, 22761 Hamburg, Germany. This serves, in accordance with Art. 6 Para. 1 Sentence 1 lit. f GDPR, the purpose of safeguarding our overriding legitimate interests, namely the statistical evaluation of your user behavior on our website and ensuring a needs-based, user-friendly design and continuous optimization of our services.
Jimdo tracking does not use cookies. Your data (IP address, time of visit, device and browser information) is automatically collected, aggregated, and processed using pseudonymized user profiles for the purposes described.
Your data is shortened, stored as a hash value, and additionally encrypted using a random value that changes every 24 hours. This prevents any conclusions from being drawn about the identity of individual users.
No further merging of the data takes place. Data processing is carried out on the basis of a data processing agreement with Jimdo.
7. SOCIAL MEDIA
7.1 SOCIAL PLUGINS FROM FACEBOOK, TWITTER, INSTAGRAM, PINTEREST, XING, ADDTHIS, WHATSAPP
Our website uses social media buttons from social networks. These are simply embedded as HTML links, so no connection is established with the servers of the respective provider when you visit our website. Clicking on one of the buttons opens the website of the respective social network in a new browser window. There you can, for example, click the Like or Share button.
7.2 Our online presence on Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn, Xing
If you have given your consent to the respective social media operator in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, your data will be automatically collected and stored when you visit our online presence on the aforementioned social media platforms for market research and advertising purposes. Pseudonymous user profiles will be created from this data. These profiles can be used, for example, to display advertisements both on and off the platforms that are likely to correspond to your interests. Cookies are generally used for this purpose. Detailed information on the processing and use of data by the respective social media operator, as well as contact options and your related rights and settings for protecting your privacy, can be found in the providers' privacy policies linked below. Should you require further assistance, please feel free to contact us.
Facebook [https://www.facebook.com/about/privacy/] is a service provided by Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland (“Facebook Ireland”). Information about your use of our online presence on Facebook, automatically collected by Facebook Ireland, is generally transferred to and stored on a server of Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard data protection clauses issued by the European Commission. Data processing in connection with visits to a Facebook fan page is based on a joint controllership agreement pursuant to Article 26 GDPR. Further information (information on Insights data) can be found here [https://www.facebook.com/legal/terms/information_about_page_insights_data].
Twitter [https://twitter.com/de/privacy] is a service provided by Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland (“Twitter”). Information automatically collected by Twitter about your use of our online presence on Twitter is generally transmitted to and stored on a server of Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard contractual clauses for data protection issued by the European Commission.
Instagram [https://help.instagram.com/519522125107875] is a service provided by Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland (“Facebook Ireland”). Information about your use of our online presence on Instagram, automatically collected by Facebook Ireland, is generally transferred to and stored on a server of Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard data protection clauses issued by the European Commission. Data processing in connection with visits to an Instagram fan page is based on a joint controllership agreement pursuant to Article 26 GDPR. Further information (information on Insights data) can be found here [https://www.facebook.com/legal/terms/information_about_page_insights_data].
YouTube [https://policies.google.com/privacy?hl=de] is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The information automatically collected by Google about your use of our online presence on YouTube is generally transmitted to and stored on a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard contractual clauses for data protection issued by the European Commission.
Pinterest [https://about.pinterest.com/de/privacy-policy] is a service provided by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (“Pinterest”). Information about your use of our online presence on Pinterest, which is automatically collected by Pinterest, is generally transmitted to and stored on a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard contractual clauses for data protection issued by the European Commission.
LinkedIn [https://www.linkedin.com/legal/privacy-policy] is a service provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (“LinkedIn”). Information automatically collected by LinkedIn about your use of our online presence on LinkedIn is generally transmitted to and stored on a server of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation with them is based on standard data protection clauses issued by the European Commission.
Xing [https://privacy.xing.com/de/datenschutzerklaerung] is a service provided by New Work SE, Dammtorstraße 30, 20354 Hamburg.
8. CONTACT OPTIONS AND YOUR RIGHTS
8.1 YOUR RIGHTS
As an affected party, you have the following rights:
* In accordance with Article 15 GDPR, you have the right to request information about your personal data processed by us to the extent specified therein;
* In accordance with Article 16 GDPR, you have the right to request the immediate rectification of inaccurate personal data or the completion of incomplete personal data stored by us;
* In accordance with Article 17 GDPR, you have the right to request the erasure of your personal data stored by us, unless further processing is necessary.
* to exercise the right to freedom of expression and information;
* to fulfill a legal obligation;
* for reasons of public interest or
* is necessary for the establishment, exercise or defense of legal claims;
* pursuant to Article 18 GDPR, the right to request the restriction of the processing of your personal data, insofar as
* the accuracy of the data is disputed by you;
* the processing is unlawful, but you object to its deletion;
* we no longer need the data, but you require it for the establishment, exercise or defense of legal claims or
* You have objected to the processing pursuant to Art. 21 GDPR;
* In accordance with Article 20 GDPR, you have the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request its transmission to another controller;
* According to Article 77 of the GDPR, you have the right to lodge a complaint with a supervisory authority. You can usually contact the supervisory authority of your habitual residence, your place of work, or our company's registered office.
Right to object
To the extent that we process personal data as explained above to protect our overriding legitimate interests within the framework of a balancing of interests, you may object to this processing with effect for the future. If the processing is for direct marketing purposes, you may exercise this right at any time as described above. If the processing is for other purposes, you only have a right to object if there are grounds relating to your particular situation.
After you exercise your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defense of legal claims.
This does not apply if the processing is for direct marketing purposes. In that case, we will no longer process your personal data for this purpose.
8.2 CONTACT OPTIONS
If you have any questions about the collection, processing or use of your personal data, for information, correction, restriction or deletion of data, as well as for the revocation of granted consent or objection to a specific use of data, please contact us directly using the contact details in our legal notice.